#DMTClassNG: Reports from Digital Marketing Training Class 4.0.

The forth edition of Nigeria's foremost Digital Marketing Training Seminar, Digital Marketing Training Class (#DMTClassNG) was held on the 17th and 24th of June 2017. 

Digital Marketing Training Class 4.0 (DMTClassNG) was no business as usual and it was the first time the practical training event will run for two Saturdays (except the third edition which also ran for two days but on a Friday and Saturday).

It is also the first time the training will be targeted at a more mature audience, as the training convener, Mr Babatunde Tunny Ogunnowo promised to make the forth edition the most intense and the most revealing of all the last three editions.

In addition, this is also the first time publicity for the training will start a bit close to the training date as publicity for the training started on May 29th 2017 (three weeks to the day 1 training date).

The training addressed seven major Digital marketing modules which are:

1. Introduction to Digital Marketing

a. an overview of Digital and Social Media Marketing.

b. the importance of Digital Marketing

c. best practices in Digital Marketing 

2. Social Media Marketing

a. The Social Media selling approach

b. how to use Social Media for SEO (Search Engine Optimization)

c. how to use Social Media for branding

d. creating and launching Social Media campaigns

e. gaining Marketing edge with Social Media Marketing
f. learning how to deploy social media tools for business profit
g. Business opportunities in Social Media Marketing
h. Practicals on how to launch effective Social Media Sponsored Ads (Campaigns).
i. Understanding Social Media analytics to measure business growth

3. Blogging & Content Marketing
a. Introduction to Blogging and Content Marketing
b. Practicals on setting up a professional blog
c. Managing a professional blog
d. Tools needed for Blogging
e. Monetizing your blog (making money from your blog)
f. Using Blogging a grow your business sales and awareness

4. SMS Marketing

a. Strategies to market your business with SMS Marketing

b. Making money with SMS Marketing.

c. Business opportunities in SMS Marketing

5. Affiliate Marketing

a. Making money with affiliate marketing and how to be an affiliate marketer

6. Information Marketing

a. How to make money with Information Marketing.

7. SEARCH ENGINE OPTIMIZATION
a. Understanding keywords attributes
b. Understanding keywords distribution.
c. Optimizing site structure.
d. Getting your website on Search Engine first page and more.

These were the seven major modules treated at the training but other minor modules include: how to put up forms online, how to use Digital Marketing to raise attendance to a free or paid event, in dept revelation on tools for building Social Media followership and more.

In a bid to tailor the training to the specific needs of all participants, at the end of the training each participants were given an opportunity to share their business ideas with the class and digital marketing solutions were provided by the training convener, Babatunde 'Tunny' Ogunnowo.

Each participants were also given a digital gift worth N10,000. See photos from the event below:

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 5:05am PDT

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 5:02am PDT

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 4:59am PDT

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 4:58am PDT

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 4:55am PDT

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 4:37am PDT

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 4:22am PDT

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 4:17am PDT

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 4:00am PDT

Here's Kingnewman Ezekiel, a motivational speaker and a pastor who is passionate about helping young individuals in secondary schools achieve their purpose in life. He's an author too. He is seeking to use the skills he learnt at #DMTClassNG to reach out to more students and help them get through life the best way they can... #DMTClassNG #TunnyOgunnowo #digital #internet #marketing #media #socialmedia #digitalmarketing #AHB #AbsoluteHearts #AHM

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 3:47am PDT

Here's Afolabi Emmanuel, an #Ankara accessories specialist who heard about the training and paid almost immediately. People like Emmanuel realise the importance of marketing and desired so bad to empower themselves with digital skills to market their business.... #DMTClassNG #TunnyOgunnowo #digital #internet #marketing #media #socialmedia #digitalmarketing #AHB #AbsoluteHearts #AHM

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 3:39am PDT

Here's Augustine Alonge, a content producer and developer. He's worked with some major brands but seeking to be a freelancer. He's amazingly good in editing and advert copy creation... #DMTClassNG #TunnyOgunnowo #digital #internet #marketing #media #socialmedia #digitalmarketing #AHB #AbsoluteHearts #AHM

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 3:31am PDT

Here's Elizabeth Ibrahim, a student entrepreneur who needed to empower herself for her business and also to develop herself before she leaves school... (Don't mind my face o, she was trying to do slay Queen by taking many photos so I wanted to rant.. LMAO) #DMTClassNG #TunnyOgunnowo #digital #internet #marketing #media #socialmedia #digitalmarketing #AHB #AbsoluteHearts #AHM

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 3:13am PDT

Here's Funbi Abolarin, a cinematographer who knew what Digital and #SocialMedia marketing could do for his business. He's talented and also has a dance Academy... #DMTClassNG #TunnyOgunnowo #digital #internet #marketing #media #socialmedia #digitalmarketing #AHB #AbsoluteHearts #AHM

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 3:07am PDT

Here's Henry Ekweariri, he's a Web Designer and App developer who realised that programming is not enough without #marketing. He is currently a #sales manager but wanted to learn how to help SMEs achieve their marketing goals via #DigitaMarketing. #DMTClassNG #TunnyOgunnowo #digital #internet #marketing #media #socialmedia #digitalmarketing #AHB #AbsoluteHearts #AHM

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 3:00am PDT

Here's Mrs Harriet Alao. A #network Marketer and banker. She came all the way from Edo state. I was so overwhelmed by her passion to learn. - - On 16th of June, she came to Lagos for the first day session with was 17th June. She went bank to Edo state after the first day so she could resume at her work place (though I need to mention that she became dissatisfied with the banking job hence the reason she attended #DMTClassNG) and on Friday 23rd of June she came back to Lagos for the second day session. It's just amazing to see the zeal some amazing individuals have towards self development... - - #DMTClassNG #TunnyOgunnowo #digital #internet #marketing #media #socialmedia #digitalmarketing #AHB #AbsoluteHearts #AHM

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 1, 2017 at 2:50am PDT

View a video testimonial from one of the participants below:

So here is a video testimonial from one of the participants of Digital Marketing Training Class 4.0. - - The testimonial features Augustine Alonge, one of those who came from Edo State for the training... #DMTClassNG #TunnyOgunnowo #digitalmarketing

A post shared by Tunny Ogunnowo (@tunnyogunnowo) on Jul 3, 2017 at 10:15am PDT

View more photos from the training here > Digital Marketing Training Class 4.0 (#DMTClassNG) photo album
The next edition of the training will be held soon. To enroll for the class contact: 08027922363 or dmtclassng@gmail.com